What gets K-pop fans interested in Korean culture? Take this survey and help find out
“Why does the consumption of K-pop music often trigger a passion for the South Korean language and for traditional Korean culture?”
It’s an interesting question that we here at Beyond Hallyu like many others often ponder.
Unfortunately there is a lack of data in this area and so the answers we come to often amounts to little more than a mix of personal experience and wild speculation.
So when we got an email yesterday from Maur-Anne Griffonnet-Barge who is currently researching exactlty this topic for her Master’s thesis asking for our help, we were more than happy to oblige.
As part of her thesis, she’s trying to get as many K-pop fans as possible to complete a survey about their K-pop and Korea-related habits.
It only takes 5 or so minutes to complete and you can take part on Maur-Anne’s website. Over 850 people have taken part so far.
She’s also tracking participants favourite K-pop groups so you can help your favourites win, if that’s your kind of thing, and track their popularity in real-time. Big Bang are currently in the lead but EXO and BTS are close behind so its all to play for.
It looks like it will be a really interesting piece of research and Beyond Hallyu will be bring you some of the results when they are published later in the year.